About Braid Capital

		Private Equity	Strategic Buyer (M&A)	Individual Investor
Goal	Committed to long term ownership and growth	Value extraction through financial engineering	Strong orientation towards organization alignment	Interested in maximizing returns for single owner
Commitment	Deep search, acquire and operate.	Ensure maximization of returns and value of acquired asset	Ensure alignment and value delivery to business units	A part of larger lifestyle
Time Horizon	Committed to long term ownership (7 years or more)	Short Term - 3 to 5 Years	Long term ownership depending on strategy	Highly dependent on Investor's preferences
Source Of Capital	Commited fund, backed by experienced Founders, Executives and long term investors	Highly dependent on leverage and institutional capital	Combination of Company assets and lenders.	Combination of self funded and lenders
Terms & Timing	Optimized for fast decisions and flexibility to ensure deal closure	Depends on organizational and leverage capacity	Strong consideration for potential future risk to existing assets and operating company	Multiple sources and availability of lenders

What we look for

We are in search of one company that holds potential for sustained long term growth.

Financial Profile

We strongly consider an ARR profile of over $3 Mn in a B2B business model with atleast 20% Y-o-Y growth. Finally, a cash flow positive business with at least $1 MN in profit margin

Industry Profile

With our experience in founding & exiting a vertical SaaS startup and prior experience in Manufacturing - we are biased towards these segments. Ideally, the business operates in a growing segment and is fragmented

Transaction Profile

We prefer a transaction where current private and concentrated owner(s) are looking to completely exit the business. We will bring between $10 and $50 million in equity for a successful transaction

We start the process with an introductory call with the aim at arriving at mutual fit between the Seller and Braid.

We execute a Non Disclosure that facilitates sharing of financial and operational details of the company. We are also eager to see a demo of the product or schedule a site visit to understand the business better.

Once analyzed and we find the match to be ideal, we will sign a letter of intent (LOI). IOI or LOIs help us in deeper understanding of current strategy, financials, staffing, legal, operations, technology stack. We will also begin our preparation of a transition plan. This process could take up to 90 days.

Once we have thoroughly reviewed and validated the information regarding the business during the due diligence process, we will proceed to submit a purchase and sales agreement (PSA) and address any remaining matters in a prompt and efficient manner. This should take us a further 15 to 30 days. We will also arrive at the ideal structure for closure

With the closure completed the next and the most significant phase - Operating and Growing the business. We will initiate the transition to new ownership, with Karthik taking over the ownership, constituting a Board of Directors and guiding the business according to the agreed terms.

What we bring to the table

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Client’s Feedback

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